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Jax Property Renderings

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YEAR 2017

3D Building Rendering, Motion, Marketing Material

Role: In-house 3D Designers, Print Design, Promotion

SOFTWARE USED
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ABOUT THIS PROJECT

As the sole visual designer for a remarkable project, I had the privilege of translating architects' blueprints and clients' aspirations into stunning visual representations. Using the powerful combination of SketchUp and Lumion software, I crafted intricate and immersive 3D renderings of both the interior and exterior spaces for a future build, a process initiated in 2019. The result was a bridge between imagination and reality, which came to life in the form of the final building constructed in 2020. With the client's input at the forefront, I meticulously designed every touchpoint in this creative journey, encompassing 3D exterior and interior design concepts, immersive 3D renderings, captivating 3D building concept videos created with After Effects, and conceptual imagery that encapsulated the essence of the project. These designs extended to marketing brochures and digital advertisements, ensuring that the project's visual appeal reached its zenith and showcased the boundless potential of the construction to stakeholders and future occupants.

This multifaceted project was not just about aesthetics but about creating a holistic experience that allowed clients and investors to truly grasp the essence of the future build. With an unwavering commitment to detail and a deep understanding of the architectural vision, I used my expertise to breathe life into every aspect of the project, ensuring that the interior and exterior designs seamlessly harmonized and resonated with the desired ambiance. From captivating 3D videos that told the story of the building to the persuasive marketing materials that portrayed its unique features, every touchpoint was a testament to the power of visual design in turning a concept into a tangible, marketable reality.

BEACH PLAZA OUTPARCEL

Beach Plaza Outparcel

3D Rendering

Comparison

Pre-Build Renderings VS. Built Images:

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3D Rendering

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Fully Constructed Property Photo

Beach Plaza Outparcel

Print Collateral

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SketchUp Model Overview

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Architectural Site Plan

Process

SketchUp Development & Modeling

Process SketchUp Renderings

Modeling

Comparison

Pre-Build Renderings VS. Built Images

BPO_15 - Photo.jpg

3D Rendering

BeachPlazaOutparcel_Moved-Tree-scaled.jp

Fully Constructed Property Photo

Pubic Recognition

News Articles and Signage

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